The truth about advertisements

Source: Unknown

Creative anti-violence ad

Motion detected camera is located somewhere above the ad

Poster shows a loving couple when people are looking at it

Poster switch the image when the camera detects the user has looked away

What a creative and powerful way of using technology to bring out the impact of this advertisement.

This interactive poster was erected at a bus stop in Germany. An eye tracking camera was installed in the board, so that when you looked directly at the domestic violence, after a delay, the scene morphed into spousal harmony. “It happens when nobody is watching.”

Original source from http://copyranter.blogspot.com

Powerful advertising

via http://www.mentalfloss.com/blogs/archives/26019

In Melbourne, Stop Child Abuse Now used child-size mannequins to represent children suffering neglect. Mannequins were placed around the city with a poster pasted over the top of the figure that read, “Neglected Children are made to feel invisible.”

via http://www.mentalfloss.com/blogs/archives/26019

UK homeless charity placed handmade cardboard signs throughout the streets of London, to remind onlookers that the recent snowfall may be beautiful to see, but it’s a pain to sleep in.

via http://www.mentalfloss.com/blogs/archives/26019

These Australian bus shelters promoted the growing number of 24-hour McDonald’s locations with a message that appeared only at night.




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